Why we need you:
PagerDuty is seeking a Director, Solution Marketing to join our diverse customer focused team, reporting to our VP, Product Marketing. In this role, you will develop and execute the go-to-market storytelling around the problems we solve and ensure it aligns with the PagerDuty Operations Cloud messaging. This involves understanding customer needs and translating them into actionable and compelling narratives across target audiences (executive and practitioner personas), and successfully deploying artifacts/materials across our Go-To-Market organization, for their use with customers. You will collaborate closely with Marketing, Product Development, Sales, and Customer Success for cross-functional alignment on solutions and overall business goals, while ensuring messaging across departments is consistent and effectively communicates the problem solved, benefits offered, and competitive differentiation.
Key Responsibilities:
- Leading a high-performing team: Hiring, mentoring, and being a player-coach to a team of talented Solution Marketing professionals that creates compelling narratives across personas, customer segments and industries
- Develop and implement a solutions content strategy (case studies, webinars, blog posts, etc.) that effectively tell the solution story and address different stages of the buyer's journey
- Activate Solutions playbooks through collaboration with Sales Enablement to deliver impactful resources, including sales kits, battle-cards, and training materials — ensuring Sales teams are well-equipped to communicate solution value with confidence
- Partner with the Demand Generation and Campaigns team to integrate solutions messaging, audience insights, and content across campaign stages to accelerate pipeline growth
- Analyzing Marketing performance and optimizing strategies: Partnering with the Demand Generation campaign leaders and our MOps team, you will monitor and action key metrics, identifying areas for improvement, and continuously iterate on your approach
Requirements:
- 10+ years of experience in B2B SaaS marketing, preferably with a focus on solutions marketing.
- 5+ years successfully leading and developing a global marketing team in roles that have progressively increased in scope and breadth of functions and team size.
- Experience in crafting solution narratives and identifying key story elements that resonate with buyers.
- Ability to translate complex technical concepts into clear and concise messaging for B2B audiences.
- Strong understanding of how different content formats can be used to tell different parts of the solution story.
- Proven track record of developing and executing successful marketing campaigns that drive demand and revenue.
- Deep understanding of the B2B buying journey and how to create content that resonates with different buyer personas.
- Excellent leadership and communication skills, with the ability to inspire and motivate a team.
- Strong analytical skills and the ability to measure and track the impact of marketing initiatives.
- Passion for SaaS, technology, and staying ahead of the latest trends.
PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. Both our employees and external research tells us that co-located collaboration strengthens connections, drives innovation, and accelerates learning.
The base salary range for this position is 168,000 - 262,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits.
Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience.
Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process.